Marketing : contemporary concepts and practices / William F. Schoell, Joseph P. Guiltinan

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Publication details: Englewood cliffs : 1995 Prentice-HallEdition: 6th edDescription: xxvii, 762 p. ; 28 cmISBN:

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Holdings
Current library	Call number	Status	Date due	Barcode
UMU Rubaga Campus	658.8 SCH (Browse shelf(Opens below))	In transit from Archbishop Kiwanuka Memorial Library to UMU Rubaga Campus since 04/07/2023		11913

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Previous	658.8 PER Essentials of marketing : a global - managerial approach /	658.8 PER Essentials of marketing : a global - managerial approach /	658.8 REL Relationship marketing & customer relationship management /	658.8 SCH Marketing : contemporary concepts and practices /	658.8 ZIK Marketing /	658.8005 PER Applications in basic marketing : Clippings from the popular business press /	658.8005 PER Applications in basic marketing : Clippings from the popular business press /	Next

Includes bibliographical references and index

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