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Strategic marketing and the future of consumer behavior : introducing the virtual guardian angel / Theo B. C. Poiesz and W. Fred van Raaij

By: Contributor(s): Publication details: Cheltenham : 2007 Edward ElgarEdition: 1st edDescription: xi, 228 p. : ill. ; 24 cmISBN:
  • 1843767725
Subject(s): DDC classification:
  • 658.802  POI
Item type: Book
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Holdings
Current library Call number Status Date due Barcode
Archbishop Kiwanuka Memorial Library 658.802 POI (Browse shelf(Opens below)) Available 23861

Includes bibliographical references and index

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