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Principles and practice of marketing / David Jobber, Fiona Ellis-Chadwick

By: Contributor(s): Material type: TextTextPublication details: London : McGraw-Hill, c2013.Edition: 7th edDescription: xxxv, 885 p. : col. ill. ; 27 cmISBN:
  • 9780077140007
  • 0077140001
Subject(s): DDC classification:
  • 658.8 JOB
Item type: Book
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