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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill/Irwin, c2011.Edition: 7th edDescription: xv, 352 p. : ill. ; 26 cmISBN:
  • 9780070171466
Subject(s): DDC classification:
  • 658.802 22 WAL
LOC classification:
  • HF5415.13 .M3586 2011
Item type: Book
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Holdings
Current library Call number Status Date due Barcode
Archbishop Kiwanuka Memorial Library 658.802 WAL (Browse shelf(Opens below)) Available 37277
Archbishop Kiwanuka Memorial Library 658.802 WAL (Browse shelf(Opens below)) Available 37343
UMU Masaka Campus 658.802 WAL (Browse shelf(Opens below)) Available 36652
UMU Mbale Campus 658.802 WAL (Browse shelf(Opens below)) Available 37002
UMU Rubaga Campus 658.802 WAL (Browse shelf(Opens below)) Available 36125
Archbishop Kiwanuka Memorial Library 658.802 WAL (Browse shelf(Opens below)) Available 36162

Includes bibliographical references and indexes.

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