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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Irwin, 2009.Edition: 5th edDescription: xxviii, 708 p. : ill. ; map ; 26 cmISBN:
  • 9780073380933 (alk. paper)
  • 0073380938 (alk. paper)
Subject(s): DDC classification:
  • 658.8 22 ZEI
LOC classification:
  • HD9980.5 .Z45 2009
Online resources:
Item type: Book
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Holdings
Current library Call number Status Date due Barcode
Archbishop Kiwanuka Memorial Library 658.8 ZEI (Browse shelf(Opens below)) Available 30108
Archbishop Kiwanuka Memorial Library 658.8 ZEI (Browse shelf(Opens below)) Available 30109
Archbishop Kiwanuka Memorial Library 658.8 ZEI (Browse shelf(Opens below)) Available 30110
Archbishop Kiwanuka Memorial Library 658.8 ZEI (Browse shelf(Opens below)) Available 30111
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45267
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45268
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45269
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45270
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45271
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45272
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45273
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45274
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45275
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45277
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45278
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45279
UMU Masaka Campus 658.8 ZEI (Browse shelf(Opens below)) Available 45280

Includes bibliographical references and index.

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