Library Catalogue

Services marketing : (Record no. 29594)

MARC details
000 -LEADER
fixed length control field 01621cam a2200385 a 4500
001 - CONTROL NUMBER
control field 15160442
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240318183125.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080129s2009 mauab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008003660
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073380933 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0073380938 (alk. paper)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn191732440
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)191732440
Canceled/invalid control number (OCoLC)175648148
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDXCP
-- BTCTA
-- BAKER
-- C#P
-- BWX
-- DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9980.5
Item number .Z45 2009
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
Item number ZEI
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
-- 29594
-- 29594
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
9 (RLIN) 51219
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc. Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill Irwin,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 708 p. :
Other physical details ill. ; map ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing.
9 (RLIN) 45575
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer services.
9 (RLIN) 946
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo.
9 (RLIN) 51220
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gremler, Dwayne D.
9 (RLIN) 51221
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0808/2008003660-b.html">http://www.loc.gov/catdir/enhancements/fy0808/2008003660-b.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0808/2008003660-d.html">http://www.loc.gov/catdir/enhancements/fy0808/2008003660-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0808/2008003660-t.html">http://www.loc.gov/catdir/enhancements/fy0808/2008003660-t.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Archbishop Kiwanuka Memorial Library Archbishop Kiwanuka Memorial Library 08/01/2010 3 658.8 ZEI 30108 05/11/2013 29/10/2013 80000.00 08/01/2010 Book
    Dewey Decimal Classification     Archbishop Kiwanuka Memorial Library Archbishop Kiwanuka Memorial Library 08/01/2010 3 658.8 ZEI 30109 12/02/2014 04/02/2014 80000.00 08/01/2010 Book
    Dewey Decimal Classification     Archbishop Kiwanuka Memorial Library Archbishop Kiwanuka Memorial Library 08/01/2010 2 658.8 ZEI 30110 05/11/2013 29/10/2013 80000.00 08/01/2010 Book
    Dewey Decimal Classification     Archbishop Kiwanuka Memorial Library Archbishop Kiwanuka Memorial Library 08/01/2010 5 658.8 ZEI 30111 24/10/2013 23/10/2013 80000.00 08/01/2010 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45267 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45268 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45269 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015 1 658.8 ZEI 45270 27/09/2018 04/09/2018   23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45271 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45272 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45273 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45274 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015 1 658.8 ZEI 45275 24/01/2020 21/01/2020   23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45277 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45278 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45279 23/07/2015     23/07/2015 Book
    Dewey Decimal Classification     UMU Masaka Campus UMU Masaka Campus 23/07/2015   658.8 ZEI 45280 23/07/2015     23/07/2015 Book
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