Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy and Brigitte Nicoulaud
Publication details: Harlow, England : 2008 Prentice HallEdition: 4th edDescription: xviii, 614 p. ; ill. : 25 cmISBN:- 9780273706977
- 658.802 HOO
Book
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Archbishop Kiwanuka Memorial Library | 658.802 HOO (Browse shelf(Opens below)) | Available | 24113 |
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| 658.802 DOO Strategic Marketing Decision 2007-2008 / | 658.802 HAM The ultimate guide to strategic marketing : | 658.802 HAM The ultimate guide to strategic marketing : | 658.802 HOO Marketing strategy and competitive positioning / | 658.802 HOO Marketing strategy and competitive positioning / | 658.802 MAN Managing Marketing performance 2007-2008 / | 658.802 MAN Managing marketing performance 2008-2009 |
Includes bibliographical references and index
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