Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill, c2009.Edition: 9th edDescription: xvii, 782 p. : ill. (some col.) ; 26 cmISBN:

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Holdings
Current library	Call number	Status	Date due	Barcode
Archbishop Kiwanuka Memorial Library	658.8 PET (Browse shelf(Opens below))	Available		29926

Includes bibliographical references (p. 853-860) and index.

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