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	1.		Market segmentation : how to do it, how to profit from it / Malcolm McDonald and Ian Dunbar by McDonald, Malcolm Dunbar, Ian Edition: 1st ed. Publication details: Amsterdam : Elsevier 2004 Availability: Items available for loan: Archbishop Kiwanuka Memorial Library (1)Call number: 658.8 MCD. Not available: UMU Rubaga Campus: In transit (1). Place hold Add to cart (remove)
	2.		Marketing plans : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson. by McDonald, Malcolm Wilson, Hugh, 1962- Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester, West Sussex, U.K. : Wiley, 2011 Online resources: Cover image Availability: Items available for loan: Archbishop Kiwanuka Memorial Library (1)Call number: 658.802 MCD. Place hold Add to cart (remove)
	3.		Key account management : the definitive guide / Malcolm McDonald and Diana Woodburn. by McDonald, Malcolm Woodburn, Diana Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam ; Boston : Butterworth-Heinemann, 2007 Online resources: Table of contents only Publisher description Availability: Items available for loan: Archbishop Kiwanuka Memorial Library (1)Call number: 658.804 MCD. Place hold Add to cart (remove)

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