| 000 | 01123pam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 1106806 | ||
| 005 | 20240318183541.0 | ||
| 008 | 930607s1993 nyu b 001 0 eng | ||
| 010 | _a 93021615 | ||
| 020 | _a0385425287 | ||
| 040 |
_aDLC _cNon _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.127 _b.P47 1993 |
| 082 | 0 | 0 |
_a658.812 _223 _bPEP |
| 100 | 1 |
_aPeppers, Don. _96330 |
|
| 240 | _abuilding relationships one customer at a time / | ||
| 245 | 1 | 4 |
_aThe one to one future : _bbuilding relationships one customer at a time / _cDon Peppers and Martha Rogers. |
| 250 | _a1st ed. | ||
| 260 |
_aNew York : _bCurrency Doubleday, _c1993. |
||
| 300 |
_axviii, 443 p.; _c20 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarket segmentation. _94729 |
|
| 650 | 0 |
_aSales promotion. _96331 |
|
| 650 | 0 |
_aConsumers' preferences. _96332 |
|
| 650 | 0 |
_aCustomer relations. _96333 |
|
| 700 | 1 |
_aRogers, Martha, _d1952- _96334 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cBOOK |
||
| 999 |
_c37983 _d37982 |
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