000 00541nam a22001817a 4500
005 20240318183440.0
008 160831b xxu||||| |||| 00| 0 eng d
020 _a9780979734441
040 _cMARC21
082 _a658.8
_bCAP
100 _aCapon, Noel
_996
245 _aManaging marketing in the 21st century :
_bstudent study guide /
_cNoel Capon, Andrew Yap.
260 _aNew York :
_bWessex Inc.,
_c2009.
300 _aiv, 174 p. :
_bill. ;
_c28 cm.
650 _aMarketing
_942
700 _aYap, Andrew
_997
942 _2ddc
_cBOOK
999 _c36089
_d36088