000			00685nam a22002177a 4500
005			20240318183439.0
008			160817b xxu||||| |||| 00| 0 eng d
020			_a9781412981491
040			_cMARC21
082			_a658.8 _bLEE
100			_aLee, Nancy _94
245			_aSocial marketing : _binfluencing behaviors for good / _cNancy R. Lee, Philip Kotler.
250			_a4th ed.
260			_aLondon ; Los Angeles : _bSage, _c2011.
300			_axi, 502 p. : _bill. some col. ; _c24 cm.
500			_aIncludes bibliographic references and index
650			_aSocial marketing _95
650			_aBehavior modification. _96
700			_aKotler, Philip _97
942			_2ddc _cBOOK _01
999			_c36056 _d36055