000 | 01381cam a2200337 a 4500 | ||
---|---|---|---|
001 | 1143404 | ||
005 | 20240318183256.0 | ||
008 | 950525s1995 caua b 001 0 eng | ||
010 | _a 95020785 | ||
020 | _a0787901377 | ||
040 |
_aDLC _cDLC _dDLC |
||
050 | 0 | 0 |
_aHN18 _b.A629 1995 |
082 | 0 | 0 |
_a303.4 _220 _bAND |
090 |
_c33157 _d33156 |
||
100 | 1 |
_aAndreasen, Alan R., _d1934- _958296 |
|
245 | 1 | 0 |
_aMarketing social change : _bchanging behavior to promote health, social development, and the environment / _cAlan R. Andreasen. |
250 | _a1st ed. | ||
260 |
_aSan Francisco : _bJossey-Bass, _cc1995. |
||
300 |
_axx, 348 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references (p. 321-337) and indexes. | ||
650 | 0 |
_aSocial marketing. _95 |
|
650 | 0 |
_aSocial change. _94617 |
|
650 | 0 |
_aSocial problems. _9386 |
|
650 | 0 |
_aBehavior modification. _96 |
|
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/wiley042/95020785.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley034/95020785.html |
856 | 4 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix06/95020785.html |
|
906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
942 |
_2ddc _cBOOK |
||
999 |
_c33157 _d33156 |