000 01381cam a2200337 a 4500
001 1143404
005 20240318183256.0
008 950525s1995 caua b 001 0 eng
010 _a 95020785
020 _a0787901377
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHN18
_b.A629 1995
082 0 0 _a303.4
_220
_bAND
090 _c33157
_d33156
100 1 _aAndreasen, Alan R.,
_d1934-
_958296
245 1 0 _aMarketing social change :
_bchanging behavior to promote health, social development, and the environment /
_cAlan R. Andreasen.
250 _a1st ed.
260 _aSan Francisco :
_bJossey-Bass,
_cc1995.
300 _axx, 348 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 321-337) and indexes.
650 0 _aSocial marketing.
_95
650 0 _aSocial change.
_94617
650 0 _aSocial problems.
_9386
650 0 _aBehavior modification.
_96
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/bios/wiley042/95020785.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/wiley034/95020785.html
856 4 _3Table of Contents
_uhttp://www.loc.gov/catdir/toc/onix06/95020785.html
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBOOK
999 _c33157
_d33156