000 005850000a22002050004500
001 022004
008 090523t xxu||||| |||| 00| 0 eng d
020 _a9780077123307
082 _a658.8
_24
_bJOB
090 _c32021
_d32020
100 _aJobber, David
_910657
245 _aPrinciples and practice of marketing /
_cDavid Jobber
250 _a6th ed.
260 _aLondon
_c2010
_bMcGraw Hill
300 _axxx, 946 p.:
_bcol. ill. ;
_c26 cm
500 _aIncludes glossary and index
650 _aMarketing
653 _aMarketing - principles and practice
942 _cBOOK
_2ddc
999 _c32021
_d32020