000 | 007360000a22002170004500 | ||
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001 | 020607 | ||
008 | 100210t xxu||||| |||| 00| 0 eng d | ||
020 | _a0072864702 | ||
082 |
_a658.8005 _bPER |
||
090 |
_c29833 _d29833 |
||
100 |
_aPerreault, William D. _93923 |
||
245 |
_aApplications in basic marketing : _bclippings from the popular business press / _cWilliam D. Perreault |
||
250 | _a2004-2005 ed. | ||
260 |
_aBoston : _c2005, _b McGraw-Hill. |
||
300 |
_aix, 214 p. : _bill. ; _c26 cm. + _eCD-ROM |
||
500 | _aIncludes bibliographical references | ||
650 |
_aMarketing _vPeriodicals _940528 |
||
650 |
_aMarketing _vPeriodicals _xManagement _940529 |
||
700 |
_a McCCarthy, E. Jerome _951511 |
||
942 |
_cBOOK _2ddc |
||
999 |
_c29833 _d29833 |