| 000 | 00637nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 100205t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0072864699 | ||
| 082 |
_a658.8 _bPER |
||
| 090 |
_c29776 _d29776 |
||
| 100 |
_aPerreault, William D. _93923 |
||
| 245 |
_aApplications in basic marketing : _bClippings from the popular business press / _cWilliam D. Perreault and E Jerome McCarthy |
||
| 250 | _a2003-2004 edition | ||
| 260 |
_aBoston _bMcGraw-Hill _c2004 |
||
| 300 |
_avii, 231 p . : _bill. ; _c26 cm. |
||
| 650 |
_aMarketing _xManagement |
||
| 700 |
_a E. Jerome McCarthy, _951446 |
||
| 856 | _uwww.mhhe.com | ||
| 942 |
_2ddc _cBOOK |
||
| 999 |
_c29776 _d29776 |
||