000 | 005830000a22002050004500 | ||
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001 | 022813 | ||
008 | 090523t xxu||||| |||| 00| 0 eng d | ||
020 | _a0077114159 | ||
082 |
_a658.8 _25 _bJOB |
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090 |
_c22813 _d22813 |
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100 |
_aJobber, David _910657 |
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245 |
_aPrinciples and practice of marketing / _cDavid Jobber |
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250 | _a5th ed. | ||
260 |
_aLondon : _c2007 _bMcGraw Hill |
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300 |
_axxxi, 1022 p. : _bill. ; _c27 cm |
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500 | _aIncludes bibliographical references, index and CD ROM | ||
650 | _aMarketing | ||
653 | _aMarketing | ||
942 |
_cBOOK _2ddc |
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999 |
_c22813 _d22813 |