| 000 | 007450000a22002170004500 | ||
|---|---|---|---|
| 001 | 020609 | ||
| 008 | 130422t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0072557982 | ||
| 082 |
_a658.8005 _bPER |
||
| 090 |
_c20609 _d20609 |
||
| 100 |
_aPerreault, William D. _93923 |
||
| 245 |
_aApplications in basic marketing : _bclippings from the popular business press / _cWilliam D. Perreault and E. Jerome McCarthy |
||
| 250 | _a2002-2003 ed. | ||
| 260 |
_aBoston : _c2003 _bMcGraw-Hill |
||
| 300 |
_aix, 214 p. : _bill. ; _c26 cm |
||
| 500 | _aIncludes bibliographical references | ||
| 650 |
_aMarketing _xPeriodicals _940531 |
||
| 650 |
_aMarketing _vManagement _xPeriodicals _940532 |
||
| 700 |
_aMcCarthy, E. Jerome _940533 |
||
| 942 |
_cBOOK _2ddc |
||
| 999 |
_c20609 _d20609 |
||