| 000 | 007140000a22002290004500 | ||
|---|---|---|---|
| 001 | 020126 | ||
| 008 | 130425t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0070189544 | ||
| 082 |
_a658.8 _bETZ |
||
| 090 |
_c20126 _d20126 |
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| 100 |
_aEtzel, Michael J. _914881 |
||
| 245 |
_aMarketing / _cMichael J. Etzel, Bruce J. Walker, William J. Stanton |
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| 250 | _a11th ed. | ||
| 260 |
_aNew York : _c1997 _bIrwin McGraw-Hill |
||
| 300 |
_axxi, 624 p. : _b ill. ; _c25 cm. |
||
| 440 |
_a(McGraw-Hill series in marketing) _920830 |
||
| 500 | _aIncludes bibliographical references and index | ||
| 650 | _aMarketing | ||
| 700 |
_aWalker, Bruce J. _99538 |
||
| 700 |
_aStanton, William J. _94011 |
||
| 942 |
_cBOOK _2ddc |
||
| 999 |
_c20126 _d20126 |
||