000 | 006940000a22002290004500 | ||
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001 | 018270 | ||
005 | 20250617121218.0 | ||
008 | 130425t xxu||||| |||| 00| 0 eng d | ||
020 | _a0072430346 | ||
082 |
_a658.8 _b ETZ |
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090 |
_c18270 _d18270 |
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100 |
_aEtzel, Michael J. _914881 |
||
245 |
_aMarketing / _cMichael J. Etzel, Bruce J. Walker, William J. Stanton |
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250 | _a12th ed. | ||
260 |
_aBoston : _c2001 _bMcGraw-Hill |
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300 |
_axxii, 674 p. : _bill. (col.) ; _c28 cm. |
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500 | _aIncludes bibliographical references and index | ||
650 |
_aMarketing _966410 |
||
700 |
_aWalker, Bruce J. _99538 |
||
700 |
_aStanton, William J. _94011 |
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942 |
_cBOOK _2ddc _01 |
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999 |
_c18270 _d18270 |