| 000 | 006480000a22002050004500 | ||
|---|---|---|---|
| 001 | 011940 | ||
| 008 | 130429t xxu||||| |||| 00| 0 eng d | ||
| 020 | _aM538844337 | ||
| 082 |
_a658.8342 _bASS |
||
| 090 |
_c11940 _d11940 |
||
| 100 |
_aAssael, Henry _925849 |
||
| 245 |
_aConsumer behaviour and marketing action / _cHenry Assael |
||
| 250 | _a5th ed. | ||
| 260 |
_aCincinnati : _c1994 _bSouth Western College Publishing |
||
| 300 |
_axx, 749 [38] p. ; _c30 cm. |
||
| 500 | _aIncludes bibliographical references and index | ||
| 650 |
_aConsumer behaviour _922673 |
||
| 650 |
_aMotivational research (marketing) _932956 |
||
| 942 |
_cBOOK _2ddc |
||
| 999 |
_c11940 _d11940 |
||