000 006770000a22002170004500
001 011913
005 20250617120301.0
008 160119t xxu||||| |||| 00| 0 eng d
020 _a0205156029
082 _a658.8
_bSCH
090 _c11913
_d11913
100 _aSchoell, William F
_923874
245 _aMarketing :
_bcontemporary concepts and practices /
_cWilliam F. Schoell, Joseph P. Guiltinan
250 _a6th ed.
260 _aEnglewood cliffs :
_c1995
_bPrentice-Hall
300 _axxvii, 762 p. ;
_c28 cm
500 _aIncludes bibliographical references and index
650 _aMarketing
_965931
700 _aGuiltinan, Joseph P.
_932943
942 _cBOOK
_2ddc
999 _c11913
_d11913