| 000 | 007500000a22002290004500 | ||
|---|---|---|---|
| 001 | 011782 | ||
| 005 | 20250617120249.0 | ||
| 008 | 130423t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0130863599 | ||
| 082 |
_a658.802 _bROS |
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| 090 |
_c11782 _d11782 |
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| 100 |
_aRosenthal, David _932832 |
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| 245 |
_aCases in strategic marketing / _cDavid Rosenthal and Lew G. brown |
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| 260 |
_aUpper Saddle River : _c2000 _bPrentice-Hall |
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| 300 |
_axiii, 610 p. : _bill. ; _c23 cm |
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| 500 | _aIncludes bibliographical references and index | ||
| 650 |
_aMarketing _xDecision making _930262 |
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| 650 |
_aMarketing _xManagement _965918 |
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| 650 |
_aMarketing _vManagemen _xCase studies _932833 |
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| 700 |
_aBrown, Lew G. _932834 |
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| 942 |
_cBOOK _2ddc |
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| 999 |
_c11782 _d11782 |
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