| 000 | 005960000a22002050004500 | ||
|---|---|---|---|
| 001 | 011668 | ||
| 005 | 20250617120240.0 | ||
| 008 | 130424t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0256189684 | ||
| 082 |
_a658.8 _bMAR |
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| 090 |
_c11668 _d11668 |
||
| 245 |
_aMarketing / _cEric N. Berkowitz [et al...] |
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| 250 | _a5th ed. | ||
| 260 |
_aBoston : _c1997 _bIrwin McGraw-Hill |
||
| 300 |
_axxxii, 736 p. : _bill. ; _c28 cm. |
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| 500 | _aIncludes bibliographical references and index | ||
| 650 |
_aMarketing _965911 |
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| 700 |
_aBerkowitz, Eric N. [et al...] _932730 |
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| 942 |
_cBOOK _2ddc |
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| 999 |
_c11668 _d11668 |
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