TY  - GEN
AU  - Hawkins, Del I.
AU  - Best, Roger J.
AU  - Coney, Kenneth A.
TI  - Consumer behavior : : implications for marketing strategy 
SN  - 0256034141
U1  - 658.8342  
PY  - 1986///
CY  - Plano : 
PB  - Business and Publications
KW  - Consumers
KW  - Consumer bahavior
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -