TY  - BOOK
AU  - Schiffman, Leon G
AU  - 
AU  - Wisenblit, Joseph
TI  - Consumer Behavior
SN  - 9780137006700
U1  - 658.8342 
PY  - 2010///
CY  - Boston
PB  - Pearson
KW  - Consumer
KW  - Consumer behavior-marketing
N1  - Includes bibliographical references and index
ER  -