TY  - GEN
AU  - Jobber, David
AU  - Fahy, John
TI  - Foundations of marketing
SN  - 0077109189
U1  - 658.8  
PY  - 2006///
CY  - London : 
PB  - McGraw-Hill Education
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -