TY  - GEN
AU  - Ivanovic, A.
AU  - Collin, P.H.
TI  - Dictionary of marketing
SN  - 1904970044
U1  - 658.8 IVA 
PY  - 2003///
CY  - London : 
PB  - Bloomsbury Publishing
KW  - Marketing
KW  - dictionaries
N1  - Includes bibliographical references and index
ER  -