TY  - GEN
AU  - Ghemawat, Pankaj
TI  - Strategy and the business landscape : : text and cases 
SN  - 0201357291
U1  - 658.4012  
PY  - 1998///
CY  - Reading : 
PB  - Addison Wesley
KW  - Strategic planning
KW  - Industrial management
KW  - Competition
N1  - Includes bibliographical references and index
ER  -