Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
Material type:
TextPublication details: Boston : McGraw-Hill Irwin, c2009.Edition: 3/eDescription: xli, 493 p. : ill. (chiefly col.), col. maps ; 28 cmISBN: - 9780073381060 (alk. paper)
- 0073381063 (alk. paper)
- 658.8 22 KER
- HF5415 .K452 2009
Book
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Archbishop Kiwanuka Memorial Library | 658.8 KER (Browse shelf(Opens below)) | Available | 44425 | ||
| Archbishop Kiwanuka Memorial Library | 658.8 KER (Browse shelf(Opens below)) | Available | 44427 | ||
| UMU Kabale Campus | 658.8 KER (Browse shelf(Opens below)) | Available | 44426 |
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| 658.8 KER Marketing | 658.8 KER Marketing | 658.8 KER Marketing : the core / | 658.8 KER Marketing : the core / | 658.8 KOL Understanding futures markets / | 658.8 KOT Marketing management : analysis, planning, implementation, and control / | 658.8 KOT Marketing management : analysis, planning, implementation and control / |
Includes bibliographical references (p. 447-467) and indexes.
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