Strategic advertising campaigns / Don E. Schultz ; Beth E. Barnes

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Publication details: Lincolnwood : 1995 NTC Business BooksEdition: 4th edDescription: xxvi, 370 p. : ill. ; 28 cmISBN:

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Holdings
Current library	Call number	Status	Date due	Barcode
Archbishop Kiwanuka Memorial Library	659.113 SCH (Browse shelf(Opens below))	Available		11840

Previous					No cover image available	No cover image available		Next
Previous	659.1 QUE Cases in advertising and promotion management /	659.1 WEL Advertising : principles & practice /	659.111 TRO The new positioning : the latest on the world's #1 business strategy /	659.113 SCH Strategic advertising campaigns /	659.132676 IMP Contacts East Africa : person to person business cards directory /	659.14 DIR Directory of human services /	659.1902 MAR Marketing information products and services : a primer for librarians and information professionals /	Next

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