Marketing / (Record no. 29811)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00662nam a22002177a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100209t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0073016349 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | ETZ |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| -- | 29811 |
| -- | 29811 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Etzel, Michael J. |
| 9 (RLIN) | 14881 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing / |
| Statement of responsibility, etc. | Michael J. Etzel, Bruce J.Walker and William J. Stanton |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 14th edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston |
| Name of publisher, distributor, etc. | McGraw-Hill |
| Date of publication, distribution, etc. | c2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii,706 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes biblbiographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Walker, Bruce J. |
| 9 (RLIN) | 9538 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stanton, William J. |
| 9 (RLIN) | 4011 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="www.mhhe.com">www.mhhe.com</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Archbishop Kiwanuka Memorial Library | Archbishop Kiwanuka Memorial Library | 09/02/2010 | 12 | 658.8 ETZ | 30689 | 22/02/2019 | 20/02/2019 | 80000.00 | 09/02/2010 | Book | |||||
| Dewey Decimal Classification | Archbishop Kiwanuka Memorial Library | Archbishop Kiwanuka Memorial Library | 09/02/2010 | 6 | 658.8 ETZ | 30690 | 06/11/2012 | 29/10/2012 | 80000.00 | 09/02/2010 | Book | |||||
| Dewey Decimal Classification | UMU Ngetta Campus | Archbishop Kiwanuka Memorial Library | 14/03/2012 | 658.8 ETZ | 38684 | 20/03/2012 | 14/03/2012 | Book | ||||||||
| Dewey Decimal Classification | Archbishop Kiwanuka Memorial Library | Archbishop Kiwanuka Memorial Library | 20/03/2012 | 4 | 658.8 ETZ | 38774 | 16/02/2015 | 11/02/2015 | 20/03/2012 | Book | ||||||
| Dewey Decimal Classification | Archbishop Kiwanuka Memorial Library | Archbishop Kiwanuka Memorial Library | 20/03/2012 | 2 | 658.8 ETZ | 38775 | 17/10/2014 | 10/10/2014 | 20/03/2012 | Book | 1 | |||||
| Dewey Decimal Classification | UMU Ngetta Campus | UMU Ngetta Campus | 14/03/2012 | 658.8 ETZ | 38685 | 14/03/2012 | 14/03/2012 | Book |