Contemporary issues in marketing /
Evans, Martin
Contemporary issues in marketing / Martin Evans and Luiz Moutinho - London : Macmillan Press 1999 - xi, 227 p. ; 24 cm.
Includes bibliographical references and index
0333677749
Marketing - contemporary issues
658.8 / EVA
Contemporary issues in marketing / Martin Evans and Luiz Moutinho - London : Macmillan Press 1999 - xi, 227 p. ; 24 cm.
Includes bibliographical references and index
0333677749
Marketing - contemporary issues
658.8 / EVA