Principles of marketing /
Kotler Philip [et al]
Principles of marketing / Philip Kotler [et al] - 3rd ed. - Harlow : Pearson Education 2001 - xxxi, 856 p. : ill. ; 28 cm.
Includes bibliographical references and index
0273646621
Marketing
658.8 / PRI
Principles of marketing / Philip Kotler [et al] - 3rd ed. - Harlow : Pearson Education 2001 - xxxi, 856 p. : ill. ; 28 cm.
Includes bibliographical references and index
0273646621
Marketing
658.8 / PRI