Normal view MARC view ISBD view

The one to one future : building relationships one customer at a time /

Peppers, Don.

The one to one future : building relationships one customer at a time / Don Peppers and Martha Rogers. - 1st ed. - New York : Currency Doubleday, 1993. - xviii, 443 p.; 20 cm.

Includes bibliographical references and index.

ISBN: 0385425287

LCCN: 93021615

Subjects--Topical Terms:
Market segmentation.
Sales promotion.
Consumers' preferences.
Customer relations.

LC Class. No.: HF5415.127 / .P47 1993

Dewey Class. No.: 658.812 / PEP

Place hold
Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com)