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Marketing

Kerin,Roger A.

Marketing Steven W.Hartley,William Rudelius - 9th. ed. - New York: McGraw Hill, 2009 - xlvii, 742p.: ill: 28cm.

Includes an index

ISBN: 9780073404721

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / KER

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