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Ethics in social marketing /

1934-

Ethics in social marketing / Edited by Alan R. Andreasen - Washington, D.C. : Georgetown University Press, c2001. - ix, 212 p. ; 24 cm.

Includes bibliographical references and index.

ISBN: 0878408193 (cloth : alk. paper) 0878408207 (pbk.)

LCCN: 00061750

Subjects--Topical Terms:
Social marketing--Moral and ethical aspects.

LC Class. No.: HF5414 / .E87 2001

Dewey Class. No.: 174.4 / ETH

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