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Marketing : study guide /

Keegan, Warren

Marketing : study guide / Warren Keegan, Sandra Moriarty, Tom Duncan - Englewood Cliffs : Prentice-Hall 1992 - xi, 305 p. : ill. ; 28 cm

Includes bibliographical references and answers

ISBN: 0137197829

Subjects--Topical Terms:
Marketing
Study Guide

Dewey Class. No.: 658.8 / KEE

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