Normal view MARC view ISBD view

New products management / Merle Crawford, Anthony Di Benedetto

Crawford, Merle

New products management / Merle Crawford, Anthony Di Benedetto - 8th ed. - Boston : McGraw Hill Irwin 2006 - xx, 540 p. : ill. ; 24 cm. - (McGraw-Hill/Irwin series in marketing) .

Includes bibliographical references and index

ISBN: 0072961449

Subjects--Topical Terms:
New products - management

Dewey Class. No.: 658.575 / CRA

Place hold
Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com)