Dictionary of social and market research /
Koschnick, Wolfgang J.
Dictionary of social and market research / Wolfgang J. Koschnick - Vermont : Gower 1996 - vii, 416 p. : ill. ; 24 cm.
Includes bibliographical references
056607611X
Marketing research--dictionaries
Social sciences --dictionaries--research
Social and market research - dictionaries
658.8303 KOS
Dictionary of social and market research / Wolfgang J. Koschnick - Vermont : Gower 1996 - vii, 416 p. : ill. ; 24 cm.
Includes bibliographical references
056607611X
Marketing research--dictionaries
Social sciences --dictionaries--research
Social and market research - dictionaries
658.8303 KOS