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Dictionary of marketing /

Ivanovic, A.

Dictionary of marketing / A. I vanovic and P.H. COllin - 3rd ed. - London : Bloomsbury Publishing 2003 - 288 p. ; 21 cm.

Includes bibliographical references and index

ISBN: 1904970044

Subjects--Topical Terms:
Marketing--dictionaries

Dewey Class. No.: 658.8 IVA

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