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Instructor's media resourse guide to accompany Marketing /

Instructor's media resourse guide to accompany Marketing / Eric N. Berkowitz [et al...] - 5th ed. - Chicago : Irwin 1997 - x, 213 p. ; 28 cm.

Includes bibliographical references

ISBN: 0256258589

Subjects--Topical Terms:
Marketing - study and teaching

Dewey Class. No.: 658.8 / MAR

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