000 | 006450000a22002170004500 | ||
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001 | 000041 | ||
008 | 100429t xxu||||| |||| 00| 0 eng d | ||
020 | _a0256036403 | ||
082 |
_a658.8 _bCAT |
||
090 |
_c41 _d41 |
||
100 |
_aCateora, Philip R. _912455 |
||
245 |
_aInternational marketing / _cPhilip R. Cateora |
||
250 | _a6th ed. | ||
260 |
_aHomewood : _c1987 _bRichard D Irwin |
||
300 |
_axvii, 839 p.: _bill.; _c24 cm. |
||
440 |
_a(The Irwin Series in marketing) _92412 |
||
500 | _aIncludes bibliographical references and index | ||
650 |
_aManagement _954200 |
||
650 |
_aInternational marketing _92413 |
||
942 |
_cBOOK _2ddc |
||
999 |
_c41 _d41 |