TY  - GEN
AU  - Kalakota, Ravi
AU  - Whinston, Andrew B. 
TI  - Electronic commerce : : a manager's guide 
SN  - 0201880679
U1  - 658.800285  
PY  - 1997///
CY  - Boston : 
PB  - Addison-Wesley
KW  - Electronic commerce
KW  - Marketing - management - data
KW  - Marketing - use of computers
N1  - Includes bibliographical references and index
ER  -