TY  - GEN
AU  - Taylor, J. Gary
AU  - Scharlin, Patricia J.
TI  - Smart alliance : : how a global corporation and environmental activists transformed a tarnished brand 
SN  - 030010233X
U1  - 338.88734772 
PY  - 2004///
CY  - New Haven : 
PB  - Yale University Press
KW  - Chiquita Brands International
KW  - Rainforest Alliance
KW  - Banana trade - Environmental aspects
N1  - Includes bibliographical references and index
ER  -