Archbishop Kiwanuka Memorial Library Catalogue
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Playing bigger than you are : how to sell big accounts even if you're David in a world of Goliaths / William T. Brooks, William P.G. Brooks.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, N.J. : John Wiley & Sons, c2010.Description: xi, 228 p. : ill. ; 24 cmISBN:
  • 9780470260357 (cloth : acidfree paper)
  • 0470260351 (cloth : acidfree paper)
Subject(s): DDC classification:
  • 658.85 BRO 22
LOC classification:
  • HF5438.25 .B7454 2010
Contents:
Selling to giants will transform your business -- Small businesses are uniquely qualified to sell to giants -- Finding friendly giants -- How corporations buy -- What's preventing you from winning big? -- The mental side of selling to the giants -- Positioning yourself to sell to the giants -- Learning the buyer' language -- Developing your sales presentation -- Making a successful bid -- You've won it, now build on it.
Item type: Book
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Holdings
Current library Call number Status Date due Barcode
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45018
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45019
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45020
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45021
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45022
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45023
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45024
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45025
UMU Masaka Campus 658.85 BRO (Browse shelf(Opens below)) Available 45026
Archbishop Kiwanuka Memorial Library 658.85 BRO (Browse shelf(Opens below)) Available 45027

Includes index.

Selling to giants will transform your business -- Small businesses are uniquely qualified to sell to giants -- Finding friendly giants -- How corporations buy -- What's preventing you from winning big? -- The mental side of selling to the giants -- Positioning yourself to sell to the giants -- Learning the buyer' language -- Developing your sales presentation -- Making a successful bid -- You've won it, now build on it.

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