Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill, c2013Edition: 11th edDescription: xvii, 796 p. : ill. (some col.), maps ; 26 cmISBN: - 0071315551(alk. paper)
- 658.8 PET
- HF5415.13 .P387 2004
Book
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Archbishop Kiwanuka Memorial Library | 658.8 PET (Browse shelf(Opens below)) | Available | 42920 | ||
| UMU Mbale Campus | 658.8 PET (Browse shelf(Opens below)) | Available | 42865 |
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| 658.8 PET A preface to marketing management / | 658.8 PET A preface to marketing management / | 658.8 PET Marketing management : knowledge and skills / | 658.8 PET Marketing management : knowledge and skills / | 658.8 PET A preface to marketing management / | 658.8 PET A preface to marketing management / | 658.8 PET A preface to marketing management / |
Includes bibliographical references and index.
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