Services management : an intergrated approach / Edited by Bart Van looy ; Roland Van Dierdonck ; Paul Gemmel

Publication details: London : 1998 Financial times/PitmanDescription: xx, 504 p. : ill. ; 24 cmISBN:

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Book

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Holdings
Current library	Call number	Status	Date due	Barcode
Archbishop Kiwanuka Memorial Library	658.8 SER (Browse shelf(Opens below))	Available		11458

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Previous	658.8 RIE Focus : the future of your company depends on it /	658.8 SCH Marketing : contemporary concepts and practices /	658.8 SCH Marketing : contemporary concepts and practices /	658.8 SER Services management : an intergrated approach /	658.8 SHI Promotion management and marketing communications /	658.8 STA Fundamentals of marketing /	658.8 STE Marketing channels /	Next

Includes bibliographical references and index

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