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Marketing : an intergrated approach /

Barry, Thomas E.

Marketing : an intergrated approach / Thomas E. Barry - London : Dryden Press 1986 - xxi, 798 (12) p. : ill. ; 24 cm.

Includes bibliographical references and index

ISBN: 0030640636

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / BAR

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