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International marketing /

Terpstra, Vern

International marketing / Vern Terpstra ; Ravi Sarathy ; Debra Laverie - 8th ed. - London : South-Western Thomson Learning 2002 - 214 p. : ill. ; 28 cm.

Includes bibliographical references and index

ISBN: 0030479584

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / TER

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